
In second year of college, we had to come up with a new business idea. We formed a group of four and we started brainstorming and in the end we came up with an i-phone app concept. The concept we wanted to develop was an I-phone app. It would provide the users maps and would also give the users a full 360 degree panoramic view of the location they are at. Our target market was hikers. Hikers face difficult weather conditions such as white outs/blackouts and it makes it almost impossible to see what is in front of them. Mountains can be very dangerous and one wrong step could be life threatening. But with the introduction of our I-phone app, the hiker will know exactly what to expect every step of the way. They will get a full 360 degree panoramic image of where they are. A compass is also built in so the user knows which direction they are heading towards. If the user wants a tough route the app would calculate a tough hiking route and if the user wants an easy route the app would guide them through an easy route (if any available). If the user is close to a danger zone (edge of a cliff for example) the app would show a warning message, which would inform the user of the danger zone ahead. There would have also be an option for the user to read about the historical background about the locations they were at (if any historical background exists in that area). It would have made a good learning experience for the user. This app could be used by anyone not just hikers. So if you’re a new student, you can use it to find your way around campus. This app can work, we know this as we have tried to create a prototypes of this concept. We created hotspots on google maps using google api, and also we generated our own 360 degree panoramic images of a few locations on UL campus.
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